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IQAir’s New Edition redefines high-performance air purification

The world’s best air purifiers are now even better.

SANTA FE SPRINGS, Calif., Sept. 5, 2012 – IQAir (www.iqair.com), the technology leader in high-performance air purification, today introduced its New Edition room air purifiers. This is IQAir’s most significant upgrade yet to its line of residential high-performance air purifiers. The New Edition offers three advancements:

  • Up to 25 percent more clean air,
  • Up to 38 percent longer filter life,
  • And 32 percent quieter – a new level of quietness never before achieved in high-performance home air purification.

IQAir achieved these advancements by focusing on the two most important components in any air purifier – the filters and the fan.

“The new fan is a first-of-a-kind,” says Frank Hammes, president of IQAir. “It is aerodynamically optimized to generate the highest possible airflow while minimizing sound. These improvements have increased our airflow while maintaining our superior Total System Efficiency. This gives allergy and asthma sufferers enhanced air quality they should immediately notice.”

“Allergy and asthma sufferers need the highest possible level of air purification,” says Hammes. “But the problem has always been to achieve this without sacrificing a quiet indoor environment. The New Edition systems reduce perceived sound levels by 32 percent over our previous air cleaners and are now the quietest high-performance air purifiers in the world.”

Most consumer air cleaners are only designed to filter large dust particles – those 0.3 microns or larger. But 90 percent of all airborne particles are smaller than 0.3 microns. IQAir’s New Edition systems are the only residential air purifiers tested and certified to filter the smallest of ultrafine particles, down to 0.003 microns in size and with a guaranteed minimum efficiency of 99.5 percent.

Research has shown that ultrafine particles are the most dangerous air pollution particles of all. These smallest particles penetrate deeply into lung tissue and enter the bloodstream, increasing the production of atherosclerotic plaque by more than 50 percent. The result is an increase in heart attacks and strokes. Scientists have also found that even brief exposure to ultrafine pollution particles can result in allergic inflammation that causes asthma flare-ups. What’s more, studies have shown that exposure to ultrafine particles increases the risk of lung cancer and also damages DNA.

“These are the particles ordinary air purifiers are not designed to filter – although they are the most dangerous to our health,” says Hammes.

“At IQAir our filters are an endless obsession for us,” says Hammes. “The New Edition features the most sophisticated pleating pattern ever used in a residential air purifier filter.”

The filter and fan advancements have led to the remarkable combination of increased airflow, less noise and longer filter life. In fact, the New Edition’s filter life and particle retention are increased by 20 percent on the pre-filters and 38 percent on the HyperHEPA filters.

“At IQAir, we believe that for our customers to be satisfied – we must never be,” says Hammes. “To this end, we took what were already widely recognized as the world’s best air purifiers and made them even better. People who need the cleanest possible air will soon find the New Edition to be a vital part of their lives.”

IQAir has been able to make these improvements to New Edition air purifiers without increasing prices. The HealthPro Series and other IQAir residential air purifiers are available at Authorized IQAir Dealer retail stores, Authorized IQAir online retailers or at www.iqair.com.

IQAir North America, Inc. is a member of the Swiss-based IQAir Group that for nearly 50 years has developed, manufactured and marketed innovative air quality products for homes, offices, schools, hospitals and other critical environments. IQAir is the American Lung Association’s exclusive educational partner from the air purifier industry. IQAir products have been named a Consumers Digest Best Buy and the top recommendation of Consumers Guide, Reviewboard Magazine, Consumer Search, as well as the prestigious German government product testing organization, Stiftung Warentest.

(Media Contact: Joe Rookard, Public Relations, IQAir North America, Office: 562-903-7600 x1115, Cell: 562-204-9379, Email: jrookard@iqair.com)

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Public Relations

IQAir North America
14351 Firestone Blvd
La Mirada, CA 90638

Telephone
+1 (562) 903-7600 x1150

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